iFX Expo Asia is the largest financial Business to Business (B2B) Expo in the forex industry. The expo is known as the ultimate meeting point for both local and international brokerages and technology providers. This year the event was attended by nearly 5000 visitors and over 300 exhibitors and sponsors.
As a liquidity provider covering 3000 financial instruments and technology provider, we could not lose the opportunity to attend such a well-known event.
We were not disappointed. Our full team had the chance to talk with our prospect and attendees about our present offer. We had the opportunity to talk with C-level managers from all around the world and it was a pleasure to share our thoughts about the future of the forex industry.
Despite the fact that this event is traditionally oriented towards the FX industry, both crypto-currencies and block-chain technology actually got huge traction in this sphere. Brokers these days crave for crypto-liquidity and integration.
We had to answer a lot of questions relating to this topic because we are introducing into our offer a liquidity solution for crypto.
We provided our prospect with technical and legal information about issues which such innovative integrations could involve. We really appreciate the feedback we received, as our 200 fin-tech specialists are constantly working to develop the safest and the most cost-efficient solutions.
“Regional importance of Asia for the forex and CFDs industries has been growing for years. As a company, we are constantly broadening our offering and we are very keen to work with partners from new markets. Our team in HK was kept busy in one-on-one meetings with delegates from all over the world, explaining our institutional solutions. We are very pleased to have a chance to be there.”
-Michael Copiuk, CEO
Overall, we consider the IFX Expo to have been very successful and useful for our company. On the B2B level, events of such a format are extremely efficient, allowing us to spread the word about our company. We are planning to be present at such events in the near future. Our next step will be Asia Trading Summit expo – taking place in Shanghai.